Menu Redesign for 'Wichcraft - Fall 2013: Our class was tasked with taking any menu we wished and redesigning it to be not only more aestically pleasing, but also more engagaging to the consumer. 

This was a "free-for-all" project, meaning, our professor gave us free reign on what we could do. However, our project had to be an inspired work based on an already well known designer. These two type based pieces are based off of work done by Jessica Hische's work for Tattly.  

For this project we had to take a typeface and abstract it (used Bodoni and American Typwriter).

For this project we had a semester long branding/identity campaign to work on. Our professor gave us a "made-up" museum and we had to create branding for it, as well as a presentation. Included is our steps and developments to the final product and our idea behind our logo. 

Had to redesign the Tropicana Apple Juice Lable. I decided to give it a more tropical "Miami" look if you will. I really enjoyed playing around with the typography, and taking the time to create my own type.